Second Wave | Shop Sustainably | Buy Second-hand
Shop or resell gently used clothing from Faherty. Update your wardrobe with cash or credit earnings. Buy second-hand items at discounted prices. Shop sustainably.
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Shop or resell gently used clothing from Faherty. Update your wardrobe with cash or credit earnings. Buy second-hand items at discounted prices. Shop sustainably.
Faherty Brand’s resale program, Second Wave, is gaining meaningful momentum. What began as a peer-to-peer pilot in 2023 has steadily evolved into a multi-channel resale ecosystem - including brand-direct inventory, cu...
Surf-inspired lifestyle brand Faherty first launched its resale program, Second Wave, back in 2023 — and now, they’re expanding their preloved program to allow customers to mail in their...
Faherty, the family-owned premium clothing and lifestyle brand, and Archive, which powers customized resale at scale for global brands, today announced they have partnered to launch Second Wave.
The latest evolution of Second Wave, Faherty's resale platform, introduces a mail-in trade-in option, letting customers send in their well-worn Faherty items in exchange for online store...
Surf-inspired lifestyle brand Faherty first launched its resale program, Second Wave, back in 2023 — and now, they’re expanding their preloved program to allow customers to mail in their Faherty pieces in exchange for...
In this new space, you can buy and sell lightly worn and well-loved pieces with other members of our community, extending the life of Faherty pieces and keeping them out of landfills.
The primary goal for the new channel is to keep Faherty’s products out of landfills. The company spent over a year developing Second Wave, which will be marketed with email blasts, SMS and a social campaign.
The program, dubbed Second Wave, allows customers to buy and sell secondhand goods from Faherty through a peer-to-peer marketplace site, according to a Tuesday announcement emailed to Retail...
Introducing Faherty Second Wave, our latest partnership that offers customers a convenient way to buy and sell pre-loved Faherty items. The new resale business allows customers to buy and sell pre-loved clothing throu...